WMJC RECALLED on MOTOR CITY RADIO FLASHBACKS

WMJC-FM 95 * 1977 * TOM INGRAM

— WMJC 94.7 FM —

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In April 1976, WHNE, the “all-oldies” station on the FM dial, became the new WMJC. Billing itself as the new “Magic 95” playing adult-contemporary, soft rock classics. Four years after its launch, according to Arbitron ratings, the station peaked its highest in ranking overall, respectively holding at No. 2 in September 1980. WJR, held the No. 1 spot on the radio dial overall at the time. In late 1984, WMJC began to manifest a three-year decline in the rating books, competing against WNIC, WCZY for a higher share for the ‘soft-rock’ crown. By late-1986, WMJC, already a decade on the dial, was all but formally finished, unable its climb for “respectable” ratings. Greater Media, the station’s owner, dropped the format with a new set of calls, becoming WCSX. The new classic-rock station signed in — going against two formidable, entrenched rockers on the FM dial in the Motor City at the time — WRIF 101.1 and WLLZ 98.7 in March 1987.

— TOM INGRAM —

NEW! TOM INGRAM WMJC aircheck date THURSDAY, SEPTEMBER 1, 1977

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In this new WMJC aircheck (September 1977) we showcase the radio talents and production skills of Tom Ingram. Tom primarily made his mark in Detroit radio via production studios — not as a radio personality — as this aircheck would seem to indicate. Tom Ingram’s production voice was heard for many years in the Detroit radio market in general, having produced and plugged hundreds of ads and radio production pieces around the dial, beginning the late-1970s and throughout the 1980s decade.

You can hear Tom’s voice in two of his ads near the end of this September 1, 1977 aircheck. One ad is for Harmony House and the other he voice-tagged for Admiral appliances.

The above featured WMJC aircheck was audio enhanced by Motor City Radio Flashbacks