“EVERYBODY LOVES A CLOWN” * Gary Lewis & The Playboys * Liberty Records (1965)
Audio
50TH! TALKIN’ ‘BOUT MY GENERATION: TOP HITS OF ’65!
“EVERYONE’S GONE TO THE MOON” * Jonathan King * Parrot Records (1965)
ACTS GO BETTER WITH COKE AS MORE NAMES GAIN EXPOSURE . . . JULY 8, 1967
From the MCRFB news archives: 1967
ATLANTA — The Coca-Cola Co., with its eye on the teen market, is cutting more “youth radio commercials” starring recognized pop artists. The latest of these were released June 29.
Richard Harvey, vice-president and brand manager of Coca-Cola, said the commercials inject product action “where the action is . . . in this growing under-25 soft drink market.”
Sandy Posey and the Young Rascals are the latest names added to the list of stars singing the praises of Coke. Others already utilized include the Supremes, Drifters, Nancy Sinatra, Roy Orbison, the Fortunes, Los Bravos, Petula Clark, Ray Charles, Lesley Gore, Lee Dorsey, the Vogues, Troggs, Joe Tex, and the New Vaudeville Band.
The use of teen talent has paid off with awards. Clio statuettes honored the series of youth radio commercials with two first prizes. Several other regional and national awards were presented.
The original jingle of “Things Go Better With Coke” was recorded by the Limeliters. Still utilizing the same theme, it has given talent some of the broadest radio exposure it has ever enjoyed. Radio DJ’s report a deluge of requests to play the commercials and requests for copies of transcriptions.
The teen-appeal campaign was created by William Backer, vice-president of McCann-Erikson, Inc. END
(Information and news source: Billboard; July 8, 1967).
COCA-COLA BOTTLING Co. * Ray Charles * Coca-Cola Merchandising Ad 1967
COCA-COLA Co. * “Take More Than One!” * Coca-Cola Merchandising Ad 1965
MCRFB RADIO SPOTS: THE TROGGS SINGS COKE, 1966!
MCRFB RADIO ADS: SANDY POSEY SINGS COKE, 1967!
A SUPREMES’ 50TH! ‘MORE HITS’ HOT ON LP CHART, ’65
‘MORE HITS BY THE SUPREMES‘ (COMPLETE LP) * The Supremes * MOTOWN M-627
A MCRFB Note: For more information on this extended-play lp,”More Hits By The Supremes,” click the underlined album “title” above. For information regarding the Supremes, click the underlined group/artist name above the audio bar to access Wikipedia link.
IN 1973 OVER 2,000,000 RECORDS SOLD! ‘AMERICANS’
“AMERICANS“ * Byron Mac Gregor (CKLW) * WESTBOUND RECORDS, Det., MI
A MCRFB Note: For more information on the recording, “Americans,” click the underlined record “title” above. For more information on Byron MacGregor, click the underlined artist name above to access Wikipedia link.
NPR NEWS: CKLW, ‘ALL THINGS CONSIDERED,’ PART 01
NPR RADIO PT. 1 * CKLW * ALL THINGS CONSIDERED (August 27, 1999)
“AND THE HITS JUST KEEP ON COMIN’ “
NATIONAL PUBLIC RADIO | CKLW | NPR.ORG
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NPR’s Don Gonyea remembers the heyday of powerhouse AM radio. Gonyea grew up in Detroit, where the big station in the 60’s and 70’s was CKLW. It broadcast from across the Detroit River in Windsor, Ontario. It was a loud, glitzy noise-making enterprise. Everything was shouted — even the news.
The 50,000-watt giant spewed rock and roll and hyped-news across 28 states and mid-Canada. Gonyea describes the formula that made CKLW and its imitators successful. Produced by Don Gonyea and Dale Willem. NPR.ORG
THANK YOU to the following people for opening up their personal archives, suggestions, participation and for their comments (1999) –
Jon Belmont, ABC News, New York. Charlie Brown, Perrysville, Ohio. Keith Radford, Buffalo, New York. Ron Hummany, Detroit, Michigan. Art Vuolo, The Michigan Radio Guide. Tom Connard, The Aircheck Factory, Wild Rose, Wisconsin. Dick Kernen, Specs Howard School of Broadcast Arts. Jo Jo Shutty MacGregor. NPR, August 27, 1999
NPR NEWS: CKLW, ‘ALL THINGS CONSIDERED,’ PART 02
NPR RADIO (PT. 2) * CKLW * ALL THINGS CONSIDERED (August 27, 1999)
“AND THE HITS JUST KEEP ON COMIN’ “
NATIONAL PUBLIC RADIO | CKLW | NPR.ORG
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NPR’s Don Gonyea remembers the heyday of powerhouse AM radio. Gonyea grew up in Detroit, where the big station in the 60’s and 70’s was CKLW. It broadcast from across the Detroit River in Windsor, Ontario. It was a loud, glitzy noise-making enterprise. Everything was shouted — even the news.
The 50,000-watt giant spewed rock and roll and hyped-news across 28 states and mid-Canada. Gonyea describes the formula that made CKLW and its imitators successful. Produced by Don Gonyea and Dale Willem. NPR.ORG
THANK YOU to the following people for opening up their personal archives, suggestions, participation and for their comments (1999) –
Jon Belmont, ABC News, New York. Charlie Brown, Perrysville, Ohio. Keith Radford, Buffalo, New York. Ron Hummany, Detroit, Michigan. Art Vuolo, The Michigan Radio Guide. Tom Connard, The Aircheck Factory, Wild Rose, Wisconsin. Dick Kernen, Specs Howard School of Broadcast Arts. Jo Jo Shutty MacGregor. NPR, August 27, 1999
DETROIT MOTOWN MONDAY RECORD FLASHBACK ’65!
HE WAS REALLY SAYIN’ SOMETHIN’ * The Velvelettes * V.I.P. (Motown 1965)
