A MCRFB Note: It bears noting how influential WXYZ and their personalities were instrumental in harnessing a commanding lead with listeners through their programming on the radio dial in Detroit, by early-1962.
In this Pulse graphic, and with the exception of the 6 PM-12 midnight time slot WJBK held a 23 share during their night-time hours, WXYZ garnered a 19 and 16 share of the radio audience — prior 6 p.m. — during it’s daytime broadcasting hours.
On Saturdays, note as well, WXYZ held a commanding lead on the dial throughout their entire broadcast day in Detroit, period. Leading with a percentage indicator marked 19, 18, and 19 listener share, in their respective time-shares reflected during the hours this Pulse survey had indicated for WXYZ.
_______________
These figures are percentages indicating the relative popularity of the stations during the day, the base, total station quarter hour mentions, is the sum of the number of stations listened to during that period. This base, divided into the total mention of each station gives the figures listed above. Audiences independent or non-duplicated FM broadcasting stations are not processed in this report.
F. I. — Does not broadcast for the complete period in English. Part of time period in Foreign Language.
A special THANK YOU to Jimmy Hampton (WXYZ) for providing this site the featured Pulse Report. The survey reflects the status of Detroit radio stations and audience shares, as represented, having been surveyed for the period-ending January and February 1962.
_______________
ON YOUR PC? You can read the entire Pulse Report Jan.-Feb. 1962 — the fine print — ENLARGED. For a larger detailed view click above image 2x and open to second window. Click image anytime to return to NORMAL image size.
Click your server’s back button to return to MCRFB.COM home page.
ON YOUR MOBILE DEVICE? Tap on newsprint image. Open to second window. “Stretch” image across your device screen to magnify for largest print view.
NEW! A special THANK YOU to Roy Stephens for his recent contributions for this site’s aircheck collection. The featured WMJC audio aircheck and his WMJC personality profile photo is courtesy of Roy Stephens.
_______________
Audio recording was digitally enhanced by Motor City Radio Flashbacks
Above featured article/advertisement courtesy freep.com newspaper archive. Copyright 2023. Newspapers.com
This Detroit Free Press article was digitally re-imaged by Motor City Radio Flashbacks
ON YOUR PC? You can read this entire newsprint article/ad — the fine print — ENLARGED. For a larger detailed view click above image 2x and open to second window. Click image anytime to return to NORMAL image size.
Click your server’s back button to return to MCRFB.COM home page.
ON YOUR MOBILE DEVICE? Tap on newsprint image. Open to second window. “Stretch” image across your device screen to magnify for largest print view.
THE BEATLES! At the Olympia Stadium, Detroit, Saturday, August 13, 1966
Debut July 16, 1966. Peaked #2 R&B (1 week), “Open The Door To Your Heart” charts 15 total weeks overall in the Billboard R&B Singles chart. B/side: “Our Love (Is In The Pocket)”. Positioned #4 this week, Billboard R&B chart (week-ending August 20).
Source: Billboard Top R&B Singles [2004 Edition]
Audio digitally restored by Motor City Radio Flashbacks
Debut August 6, 1966. Peaked #7 R&B (1 week), “Summertime” charts 11 total weeks overall in the Billboard R&B Singles chart. B/side: “To Love To Love”. Positioned #11 this week, Billboard R&B chart (week-ending August 20).
Source: Billboard Top R&B Singles [2004 Edition]
Audio digitally restored by Motor City Radio Flashbacks
Debut August July 2, 1966. Peaked #7 R&B, “That’s Enough” charts 13 total weeks overall in the Billboard R&B Singles chart. B/side: “One More Time”. Positioned #7 this week, Billboard R&B chart (week-ending August 20).
Source: Billboard Top R&B Singles [2004 Edition]
Audio digitally restored by Motor City Radio Flashbacks
Debut July 16, 1966. Peaked #6 R&B, “Your Good Thing (Is About To End)” charts 10 total weeks overall in the Billboard R&B Singles chart. B/side: “It’s Catching”. Positioned #6 this week, Billboard R&B chart (week-ending August 20).
Source: Billboard Top R&B Singles [2004 Edition]
Audio digitally restored by Motor City Radio Flashbacks
Debut July 9, 1966. Peaked #8 R&B (1 week). “(We’ll Be) United” charts 14 total weeks overall in the Billboard R&B Singles chart. B/side: “Up And Down The Ladder”. Positioned #19 this week, Billboard R&B chart (week-ending August 20).
Source: Billboard Top R&B Singles [2004 Edition]
Audio digitally restored by Motor City Radio Flashbacks
Debut July 30, 1966. Peaked #3 R&B (1 week), “Wade In The Water” charts 14 total weeks overall in the Billboard R&B Singles chart. B/side: “Ain’t That Peculiar”. Positioned #8 this week, Billboard R&B chart (week-ending August 20).
Source: Billboard Top R&B Singles [2004 Edition]
Audio digitally restored by Motor City Radio Flashbacks
WCHB Jumps Evening Slot To Number One Status In Detroit
NEW YORK — R&B radio stations are having a banner year and many have turned into powerhouses in the general market. For example, WCHB in Detroit is No. 3 during the daytime in the general market and after 6 p.m. goes to No. 1. The ratings success story of WOL in Washington in the past year has been the talk of the radio industry.
WCHB Bill Williams
All over the nation, modern R&B stations in general are doing great and program directors point to two factors as having an influence on this – the growing popularity of R&B music among whites as well as Negroes, plus the up-dating of the programming and production at these stations.
Bill Curtis, program director of WCHB, Detroit, said, “This station has been building up over the past few years. It’s owned by two Negro doctors who’ve been extremely involved in community affairs, so people look to us as, leaders in the community.
“Too, our sound is as good or better as any station in town. We have strong deejays: Bill Williams is one of the best in the country, a top 40 type personality. And we have Martha Jean Steinberg. All of our personalities are just as smooth, as competent as any jockey on any station.”
Like other program directors, Curtis felt the overall status of the R&B deejay had made tremendous progress in the past year. And one reason why they have achieved status in the community, he said. “is that in the old days the stereotyped R&B deejay said anything that came into his mind. It often offended people or was distasteful. Today, with modern production and tight programming, the deejays only have time for news, temperature, announcing the time, and playing records. There is very little time left in which to say something wrong.”
KYOK in Houston is another station that’s achieving success. Program director Al Garner said that R&B radio “period” is looking better in Houston. Sitting in for vacationing deejays during the past few weeks, Garner said he noticed that his station was picking up a growing number of Latin American listeners, as well as white kids. The station runs third and fourth now in the general market, he said, and competes on the general market level for advertising.
Lucky Cordell, program director of WVON in Chicago, said the status of Chicago R&B deejays, at least, was improving. “E. Rodney Jones and Pervis Spann own a nightclub. Herb Kent has just opened a ballroom for record hops. It’s now a prestige factor to be an R&B deejay. Deejays are respected in the community.”
WCHB SOUL RADIO 1966
He tied in the success of R&B stations in the past few months with the civil rights movement — “We’ve become more and and more a source of information. We’ve doing a much better job of reporting the news that involves Negroes than the other stations in now. Whereas R&B stations used to be mostly for the kids, this is no longer true.”
The station, he said, helped “a good deal” in settling the people down during a recent flare-up.” George Wilson, program director of WHAT in Philadelphia, said there’s no question about the status of the R&B deejay improving. The National Association of Radio Announcers, he said, had helped enormously. “There’s a growing substance to the organization and it’s making an influence. “Nowadays, the successful R&B DJ assume a role of leadership that we didn’t before. We must assume the responsibility of uplifting the kids.”
WDIA in Memphis sets in an enviable position; it has been No. 1 in the market for about 17 years, said program director Bob McDowell, largely through community involvement. The station supports 145 baseball teams with equipment, provides two buses to take crippled children to school daily, supports school for crippled children, plus other good-will projects.
McDowell, a recording artist for Fame Productions, said he felt the status of R&B deejays had definitely improved. “I can tell by the quality of the men who’ve come here in the past three years; they’re good, high quality personalities which is one reason why we’re on top.” The popularity of R&B music is growing, he said, “even here,” considered to be one of the leading R&B centers of the nation. END
_______________
Credit source information (as published): Billboard, August 13, 1966
_______________
A MCRFB Note: It bears noting how influential WXYZ and their personalities were instrumental in harnessing a commanding lead with listeners through their programming on the radio dial in Detroit, by early-1962.
_______________
ON YOUR PC? You can read the entire Pulse Report Jan.-Feb. 1962 — the fine print — ENLARGED. For a larger detailed view click above image 2x and open to second window. Click image anytime to return to NORMAL image size.
